When he saw an ad for the dating site Ashley Madison, which boasted 36 million members and the tagline, "Life is short, have an affair," he decided to check it out. Everyday, he received more of these come-ons — until he finally said, "Fuck it." "I'm like, ' Hey, all these women want to talk with me,'" he recalls. As anyone who's dated online knows, this is not entirely unusual. "I just figured they're not interested anymore," Russell says."' Let me go ahead and put in my credit card information.'"Russell paid 0 for 1,000 credits, which he could spend on sending replies or virtual gifts. After a few months of rejection, he didn't bother to log back on Ashley Madison again.hristopher Russell owned a small bar in Chesapeake Beach, Maryland, but, like a lot people these days, figured he had better odds hooking up online.Russell was 40 and going through a divorce, so he wasn't seeking anything serious. Shortly after creating his account, he got an alert that one of them had viewed his profile. In order to see more details and contact her, he had to buy credits.Whether you know it or not, odds are you've encountered one. "The majority of the matches are often bots," says Satnam Narang, Symantec’s senior response manager. Keeping the automated personalities at bay has become a central challenge for software developers."It's really difficult to find them," says Ben Trenda, Are You Human's CEO.
They also generated 10,000 lines of profile descriptions and captions.
Bloggers poured over the data, estimating that of the 5.5 million female profiles on the site, as few as 12,000 were real women — allegations that Ashley Madison denied. Bots are infiltrating just about every dating service.
A whopping 59 percent of all online traffic — not just dating sites — is generated by bots, according to the tech analyst firm, Are You a Human. Spammers are using them to lure victims on Tinder, according to multiple studies by Symantec, the computer security firm.
"It's been a cat and mouse game for 20 years."And it's not a game he always wins.
The company suffered a massive hack that exposed the profiles of an estimated 3.5 million members — which generated international headlines by revealing high-profile kink-seekers on Capitol Hill, in Hollywood and higher education.